The Social Media Manager's Pricing Tool
Estimate your monthly rate based on the hourly rate you'd like to be making as a social media manager. This Google Sheets document will allow you to enter in your own rates that you want to be making and the document’s formulas help you determine your monthly rates.
Input the amount of time it usually takes you to do typical social media manager tasks like:
Make graphics, write captions, create a monthly content calendar, meetings with clients, and content research.
Overall, this Google Sheet includes 5 tabs:
-How to Use This Tool tab
-SMM Base tab: where you input the amount of time each task takes and the hourly rate you want to make
-Calculator tab: calculate monthly, customized packages for your clients
-Content creation tab: a-la-carte, or add-ons, page for easy price estimates you can give clients on a call for graphics, Reels/TikToks, and Stories
-Other Prices tab: add-ons page for easy price estimates you can give clients on a call on additional captions and hourly engagement
Additional Info on the Tabs
Calculator Tab
Want to give clients an estimate on two different packages? This tool includes a calculator that can find your monthly rate based on the number of posts they need, captions you’ll write, and more.
Other Prices Tab
The Other Prices tab has a-la-carte pricing estimates for additional captions or hourly engagement.
Content Creation Tab
Go to the Content Creation tab for a-la-carte pricing estimates for creating graphics, Reels/TikToks, and Stories.